Eva Muraya, serial entrepreneur, brand innovator, and women’s champion

November 14, 2021 Melanie Hawken

Lioness Weekender Cover Story

BSD Group, a regional award-winning brand strategy and communications company based in Kenya

Eva Muraya is the Founder and CEO of BSD Group, a regional award-winning brand strategy and communications company based in Kenya. It comprises four companies: Brand Strategy & Design Limited, Avid Public Relations Ltd, Whiteboard Advertising Limited and Brandquad Africa Limited, a knowledge sharing and talent development consultancy. Eva is an entrepreneur widely known in marketing and communication circles as a brand innovator and builder, with at least twenty years now in her crown. She has most recently gained attention as an advocate and champion for inclusivity and growth of women markets. She is a co-founder of the Kenya Association of Women Business Owners (KAWBO) and is currently a Director at the Kenya Private Sector Alliance (KEPSA) – Gender and SMEs.

Entrepreneur Advice from Eva Muraya: Don’t expect overnight success

March 21, 2020 Melanie Hawken

Eva Muraya, Founder and CEO of BSD Group (Kenya)

Don’t expect overnight success as an entrepreneur…

“I would apply the principles of the harvest, which is you must dig, clear the land, plant, water the crops… and then hopefully there will be a harvest and sometimes that harvest might be a little bit disappointing. But it doesn’t mean that you can’t go back and sow again.”

Eva Muraya, Founder and CEO of BSD Group (Kenya)

Quote of the Day by Eva Muraya

October 25, 2018 Melanie Hawken

Eva Muraya, founder and CEO of Brand Strategy and Design (Kenya)

“Who is going to feed Africa? Who will ensure Africans are educated? Across the board, the entrepreneurs are the ones carrying this continent to the next season.”

Eva Muraya, founder and CEO of Brand Strategy and Design (Kenya)

Entrepreneur Advice from Eva Muraya: You have to work hard

September 7, 2018 Melanie Hawken

Eva Muraya, founder and CEO of Brand Strategy and Design (Kenya)

You have to work hard....

"We need to quit this ‘microwave results’ mentality. Media has not reminded us enough of the value of working hard. There is nothing you will gain from not working hard. If you want to be successful, then you have to work hard and whilst at it, it would also help a lot if you work smart!"

Eva Muraya, founder and CEO of Brand Strategy and Design (Kenya)

Quote of the Day by Eva Muraya

November 16, 2017 Melanie Hawken

Eva Muraya, founder and CEO of Brand Strategy and Design, Kenya

“I am an advocate of business being an important instrument of development. In fact, business is the fabric for development.”

- Eva Muraya, founder & CEO of BSD Group (Kenya)

Entrepreneur Advice from Eva Muraya: Work hard and work smart!

May 11, 2017 Melanie Hawken

Eva Muraya, founder and CEO of Brand Strategy and Design

It's all about working hard....

"We need to quit this ‘microwave results’ mentality. Media has not reminded us enough of the value of working hard. There is nothing you will gain from not working hard. If you want to be successful, then you have to work hard and whilst at it, it would also help a lot if you work smart!"

- Eva Muraya is the founder and CEO of Brand Strategy and Design, an East African brand, advertising and communications agency. Her entry into the business world came only after a great personal tragedy – the loss of her husband. Eva has won numerous awards, including the premier Goldman Sachs Fortune Global Leaders Award. She is an influential advocate for the economic empowerment of women and she co-founded the Kenya Association of Women Business Owners (KAWBO).