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The Beauty of Success by Kendra Bracken-Ferguson

February 4, 2024 Melanie Hawken

Kendra Bracken-Ferguson

Book Review

The Beauty of Success by Kendra Bracken-Ferguson is an ultra-modern blueprint for navigating the path to starting, growing and accelerating your career while sowing the seeds of self-awareness and self-reflection. You’ll discover how author and 3x founder, Kendra aligned her personal pillars of community, mentorship, education, and capital with her business goals to bring her vision for building a successful company to fruition.


Through her story in Beauty of Success, Kendra Bracken-Ferguson, and the stories of other entrepreneurs in the beauty industry, she shares helpful nuggets of wisdom and collective experience that will help you pursue an entrepreneurial career or follow your path to the top of your corporate sector. The Beauty of Success is your guide to discovering your own guiding pillars, finding what ignites your passion, recognizing your strengths, and safeguarding what makes you valuable.

  • Find inspiration in the story of Kendra Bracken-Ferguson’s entrepreneurial success and the candid stories of other prominent visionaries and leaders

  • Identify the values and pillars that guide your life and your career, and find ways to align with them every day

  • Reconnect with your inner purpose and your passion, whether you are starting your own business or climbing to the top of the corporate world

  • Transcend any barriers to open yourself to new paths and levels of success

The Beauty of Success will help you find your own professional north star―the principle or principles that will serve as your compass as you navigate your professional journey. You will also learn to appreciate the strengths that have gotten you this far, and how to leverage them to get where you want to be.

Author Quotes

If you have ever thought about becoming an entrepreneur and finding your true defining life pillars to guide your journey, this book is for you.

As an entrepreneur, I took risks, I made decisions, I prayed every day we’d make payroll, but I was the bearer of all decisions, successes and failures. I was a chief and my own champion, mentor, colleague and coach.

Entrepreneurs and visionaries encompass a much smaller group than what is portrayed by job titles; there are a lot of people who pretend or wish. Entrepreneurs see possibilities that other people can’t.

About the author

Kendra Bracken-Ferguson is an author and internationally acclaimed thought leader. In demand for her strategic vision and attention to brands that want to grow to scale quickly and sustainably, she is a sought-after speaker and c-suite/board advisor. Kendra's ecosystem of leadership is rooted in her global conglomerate BrainTrust including a global brand marketing firm, BrainTrust Founders Studio, the largest membership-based platform for Black beauty and wellness founders and the adjacent BrainTrust Fund. She hosts the Business of the Beat podcast, offering insights and behind-the-scenes stories from BIPOC senior executives and operators as they navigate the journey of building and exiting their companies. As one of the first 200 Black women to raise over 1M dollars in investment for her debut company, she is a trailblazing three-time founder with two exits. Her first book, "The Beauty of Success: Start, Grow, and Accelerate Your Brand," launches in February 2024.

www.kendrabracken-ferguson.com


Why LoA loves it…

Every woman entrepreneur needs to find their own north star to guide them on their journeys to success. In The Beauty of Success: Start, Grow, and Accelerate Your Brand, Kendra Bracken-Ferguson shares her tried and tested blueprint for navigating your entrepreneurial journey, igniting your passion, harnessing your strengths, and finding what makes you and your business unique. This is a great book that feels like having your own personal business growth coach along side you as you embark on the next phase of your entrepreneurial journey. — Melanie Hawken, founder & ceo, Lionesses of Africa

In Essential Tags Books
← Unlocking Your Potential: Sales as a Career“Nothing in life is to be feared; it is only to be understood.” →

CELEBRATING 10 YEARS


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Lioness Radio Show: AI Series Ep. 2 : AI-Human Collaboration in the Workplace - Tune in for an engaging conversation designed to equip you with the knowledge to embrace AI and unlock its possibilities for your business.


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Thandekile Moloko, an entrepreneur empowering her clients’ financial futures
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Zanele Njapha, a transformational business leadership coach
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Mekdes Mesfin, a proudly Ethiopian fashion designer and manufacturer
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Emilia Chisango, a multi-faceted business empire builder

IMAGE OF THE DAY. CELEBRATING WOMAN MADE IN AFRICA.

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Big bold accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The brand c
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Healthy snack treats…We love showcasing Africa’s women agribusiness builders, and ReelFruit, founded by Affiong Williams, is inspirational - it’s the largest fruit processing, packaging and distributi
Image of the Day / Dokmai Rwanda

Made in Rwanda Handbag…A passion for handcrafted accessories, combined with a sense of pride for ‘Made in Rwanda’ products, inspired Dokmai Rwanda founder, Bernadette Umunyana, to create a company
Image of the Day / Eki Silk

Silk Serenity…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Her latest Deep Dive Collection is inspired by the p
Image of the Day / The Nanjala Company

Pot plants delivered… Give gifts that will last, such as these stunning plants in individual pots from The Nanjala Company in Kenya, founded by Teresa Nanjala Lubano. This online store creates customized
Image of the Day / Sari for Change

Sustainable Sari Glamour - If you want to wear a robe that makes you feel and look glamorous, then Rayana Edwards, founder of Harem in South Africa, has a range of fabulous robes all made from sari fabrics. She has
Image of the Day / MonChoco

Pure chocolate heaven…If you are a chocolate lover, then you need to experience raw chocolate at its finest, and Dana Mroueh, founder of MonChoco an artisan chocolatier in Côte d’Ivoire, has just what y
Image of the Day / Mulandi Brindes

Say it with flowers…If you want to make someone feel special, then there is no better way than with the gift of fresh flowers, and Mulandi Brindes in Mozambique, founded by Vanessa Guilherme Nhabete, creates
Image of the Day / Mariée Eventos

The Wedding Planner…Every big celebration day needs great organization, and that’s where Iris Lezi Munguambe, founder of Mariée Eventos in Mozambique, is your go-to person. She launched he
Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi
Image of the Day / Adèle Dejak

Big bold accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The brand c Image of the Day / ReelFruit
 
Healthy snack treats…We love showcasing Africa’s women agribusiness builders, and ReelFruit, founded by Affiong Williams, is inspirational - it’s the largest fruit processing, packaging and distributi Image of the Day / Dokmai Rwanda

Made in Rwanda Handbag…A passion for handcrafted accessories, combined with a sense of pride for ‘Made in Rwanda’ products, inspired Dokmai Rwanda founder, Bernadette Umunyana, to create a company Image of the Day / Eki Silk

Silk Serenity…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Her latest Deep Dive Collection is inspired by the p Image of the Day / The Nanjala Company

Pot plants delivered… Give gifts that will last, such as these stunning plants in individual pots from The Nanjala Company in Kenya, founded by Teresa Nanjala Lubano. This online store creates customized Image of the Day / Sari for Change

Sustainable Sari Glamour - If you want to wear a robe that makes you feel and look glamorous, then Rayana Edwards, founder of Harem in South Africa, has a range of fabulous robes all made from sari fabrics. She has Image of the Day / MonChoco

Pure chocolate heaven…If you are a chocolate lover, then you need to experience raw chocolate at its finest, and Dana Mroueh, founder of MonChoco an artisan chocolatier in Côte d’Ivoire, has just what y Image of the Day / Mulandi Brindes

Say it with flowers…If you want to make someone feel special, then there is no better way than with the gift of fresh flowers, and Mulandi Brindes in Mozambique, founded by Vanessa Guilherme Nhabete, creates Image of the Day / Mariée Eventos

The Wedding Planner…Every big celebration day needs great organization, and that’s where Iris Lezi Munguambe, founder of Mariée Eventos in Mozambique, is your go-to person. She launched he Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi

STARTUP STORIES. MEET THE WOMEN WHO’VE LAUNCHED.

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