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Essential Read: Elegant Entrepreneur: The Female Founders Guide to Starting & Growing Your First Company by Danielle Tate

February 14, 2016 Melanie Hawken
Danielle Tate, author and entrepreneur

Danielle Tate, author and entrepreneur

“As a young female founder I noticed that there were very few business guides offered step-by-step advice to smart but inexperienced women. I wrote this book to fill a void—this is a fully-encompassing resource on how to build a business and become an entrepreneur from a woman's point of view.” - Danielle Tate, author and entrepreneur, founder of MissNowMrs.

 

After a decade of her career as an entrepreneur, Danielle Tate learned how to transform good ideas into successful businesses. At age 25 she bootstrapped MissNowMrs and grew it into a multimillion-dollar enterprise. As a young female founder, she noticed that few business guides offered step-by-step advice to smart but inexperienced women. In her book, Elegant Entrepreneur, Danielle draws on her personal experience and on conversations with prominent entrepreneurs and top executives. She not only shows -- in straightforward and easily accessible terms -- how one can transform a rough concept into a lucrative business; she also gives readers a privileged peek into the entrepreneur lifestyle that allows business owners to take charge of their lives. 

Relevant both to women with no business background and to those in the process of developing a business, Elegant Entrepreneur offers key information and concepts from idea to exit. It discusses the early stages of evaluating an idea, understanding market demands, pitching ideas, building a team of partners and employees, launching, fundraising, marketing and growing a company, handling competition, and knowing when to sell. Danielle navigates complex business terrain with clarity, insight, and yes, elegance. Readers are given the chance to see if entrepreneurship is right for them, and stand to gain the freedom, flexibility, and job satisfaction that comes with founding and running one’s own business.

 

Author Quotes

This is a female founder’s guide to grow a company from idea to exit, regardless of whether you have a business background or entrepreneurial ties. It is not a textbook containing exhaustive abstract business tenants; it is the book I wish was available when I started my first company.
My goal is to not only help aspiring women find their place in the entrepreneurial world, but to enable them to flourish!
It's an amazing time to be a female founder.

 

About Danielle

Danielle is Founder and CEO of MissNowMrs.com. Prior to founding her company she was the number one sales representative for a cancer diagnostic equipment company. Her first job after college was selling Canon copiers while hiding from office building security guards. She received a BA in Biology from Western Maryland College, now McDaniel College. Danielle lives outside Washington, D.C. with her husband, son, and two mischievous cats. When not writing books, running her company, and raising her family she enjoys early morning Megaformer workouts, trips to the Turks and Caicos Islands, cooking, and drinking champagne in the bathtub.

www.missnowmrs.com  |  elegantentrepreneur.co


Why LoA loves it….

What we love about the approach taken by Danielle in her book Elegant Entrepreneur, is that she provides transparent and often very candid glimpses into the entrepreneur lifestyle that aspirant entrepreneurs may be considering - both the good and the bad. At a practical level, it will help anyone thinking of taking the leap of faith and becoming an entrepreneur to make a clear decision about whether the lifestyle is right for them. It identifies 12 major steps to creating a successful business and 12 elegant entrepreneurship insights that provide pleasingly ingenious and simple concepts to gracefully span the gaps in between the business steps. Each chapter builds greater understanding of consecutive business concepts and provides a solid foundation for applying these concepts to any business idea. Each chapter concludes with a summary of insights, an exploration of how it feels to be living that step, and suggestions for further reading on the topic. It is a great read for any aspirant entrepreneur who feels they are ready to take a life-changing decision and build a business. --- Melanie Hawken, founder and editor-in-chief of Lionesses of Africa
In Essential Tags Books
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CELEBRATING 10 YEARS


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Zanele Njapha, a transformational business leadership coach
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Emilia Chisango, a multi-faceted business empire builder

IMAGE OF THE DAY. CELEBRATING WOMAN MADE IN AFRICA.

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Big bold accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The brand c
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Healthy snack treats…We love showcasing Africa’s women agribusiness builders, and ReelFruit, founded by Affiong Williams, is inspirational - it’s the largest fruit processing, packaging and distributi
Image of the Day / Dokmai Rwanda

Made in Rwanda Handbag…A passion for handcrafted accessories, combined with a sense of pride for ‘Made in Rwanda’ products, inspired Dokmai Rwanda founder, Bernadette Umunyana, to create a company
Image of the Day / Eki Silk

Silk Serenity…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Her latest Deep Dive Collection is inspired by the p
Image of the Day / The Nanjala Company

Pot plants delivered… Give gifts that will last, such as these stunning plants in individual pots from The Nanjala Company in Kenya, founded by Teresa Nanjala Lubano. This online store creates customized
Image of the Day / Sari for Change

Sustainable Sari Glamour - If you want to wear a robe that makes you feel and look glamorous, then Rayana Edwards, founder of Harem in South Africa, has a range of fabulous robes all made from sari fabrics. She has
Image of the Day / MonChoco

Pure chocolate heaven…If you are a chocolate lover, then you need to experience raw chocolate at its finest, and Dana Mroueh, founder of MonChoco an artisan chocolatier in Côte d’Ivoire, has just what y
Image of the Day / Mulandi Brindes

Say it with flowers…If you want to make someone feel special, then there is no better way than with the gift of fresh flowers, and Mulandi Brindes in Mozambique, founded by Vanessa Guilherme Nhabete, creates
Image of the Day / Mariée Eventos

The Wedding Planner…Every big celebration day needs great organization, and that’s where Iris Lezi Munguambe, founder of Mariée Eventos in Mozambique, is your go-to person. She launched he
Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi
Image of the Day / Adèle Dejak

Big bold accessories…We are big fans of luxury jewellery and accessories made with love and passion on the African continent, and Adèle Dejak in Kenya is the epitome of handmade luxury. The brand c Image of the Day / ReelFruit
 
Healthy snack treats…We love showcasing Africa’s women agribusiness builders, and ReelFruit, founded by Affiong Williams, is inspirational - it’s the largest fruit processing, packaging and distributi Image of the Day / Dokmai Rwanda

Made in Rwanda Handbag…A passion for handcrafted accessories, combined with a sense of pride for ‘Made in Rwanda’ products, inspired Dokmai Rwanda founder, Bernadette Umunyana, to create a company Image of the Day / Eki Silk

Silk Serenity…Nothing is quite as luxurious as silk, that’s why we love the ‘Africa on Silk’ collections from Eki, founded by Hazel Eki Osunde. Her latest Deep Dive Collection is inspired by the p Image of the Day / The Nanjala Company

Pot plants delivered… Give gifts that will last, such as these stunning plants in individual pots from The Nanjala Company in Kenya, founded by Teresa Nanjala Lubano. This online store creates customized Image of the Day / Sari for Change

Sustainable Sari Glamour - If you want to wear a robe that makes you feel and look glamorous, then Rayana Edwards, founder of Harem in South Africa, has a range of fabulous robes all made from sari fabrics. She has Image of the Day / MonChoco

Pure chocolate heaven…If you are a chocolate lover, then you need to experience raw chocolate at its finest, and Dana Mroueh, founder of MonChoco an artisan chocolatier in Côte d’Ivoire, has just what y Image of the Day / Mulandi Brindes

Say it with flowers…If you want to make someone feel special, then there is no better way than with the gift of fresh flowers, and Mulandi Brindes in Mozambique, founded by Vanessa Guilherme Nhabete, creates Image of the Day / Mariée Eventos

The Wedding Planner…Every big celebration day needs great organization, and that’s where Iris Lezi Munguambe, founder of Mariée Eventos in Mozambique, is your go-to person. She launched he Image of the Day / Dounia Home

Statement lighting… from Dounia Home, the home of innovative, handcrafted and ethically made Moroccan lighting and home decor founded by Dounia Tamri-Loeper. Her company designs, produces and brings to market hi

STARTUP STORIES. MEET THE WOMEN WHO’VE LAUNCHED.

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